We have all heard the saying ‘you must keep you eye on the ball’ to hit a solid shot. In my experience working with newer golfers in particular, they tend to take what they hear very literally. By telling them to ‘keep your eye one the ball’, they will become fixated on the ball creating tension and restricting their motion both back and through the impact. The golf swing is an athletic motion. It must be relaxed and free. Be creating too much focus on the ball itself, a free flowing athletic motion becomes almost impossible. The ball is not moving like most sports which is why a better player can hit a ball with their eyes closed. I prefer students to focus on staying ‘down’ or ‘level’ by maintaining good posture. Not ‘keeping your eye on the ball’. Hope that helps!